SEO

Ben Fisher on Finding Competitive Advantages in Google My Business

On this month’s episode of ‘Adventures in Local Marketing’, we spoke with Ben Fisher of Steady Demand. Ben is one of only two officially-recognized Platinum Product Experts on Google My Business, so this was an amazing opportunity to find out: The basics you have to get right in Google My Business The ongoing activities every

2020-10-03T14:46:28+01:00October 3rd, 2020|SEO|

Local Search Ranking Factors 2020: What Affects Local Rankings?

Ranking for local searches requires focus on a combination of different local SEO ranking factors. With Google’s local algorithm relying on so many different signals, it can be hard to know where to spend your time to maximize your chances of ranking highly. Getting a local business to rank highly on search engines is becoming

2020-10-03T14:51:26+01:00October 3rd, 2020|SEO|

How to Rank in Google Maps

With years of experience in both SEO and digital marketing, Steve Wiideman is a trusted pro in his field. In this article, he explains how you can rank in Google Maps – one of the most powerful platforms in local search.  To maximize keyword rankings in Google Maps and Map Packs, a business must set

2020-10-03T15:01:48+01:00October 3rd, 2020|SEO|

What Is Reputation Marketing for Local Businesses?

When you think of reputation, what do you think of? It’s a good bet that online reviews will spring immediately to mind. Little wonder, given how vital they are to local businesses today and how much they influence the opinions and actions of potential customers. The truth is, reputation marketing for local businesses goes well

2020-10-03T14:46:27+01:00October 3rd, 2020|SEO|

We Asked the Experts: How Do You Make a Google My Business Listing More ‘Clickable’?

We Asked the Experts is a series designed to provide you with the most relevant insights from local search experts. Each month we’ll cover a different question and share insights from key figures in the local SEO community in an effort to help you further your knowledge and strategy. We Asked the Experts is back

2020-10-03T14:46:27+01:00October 3rd, 2020|SEO|

Blog post structure: How to set up an easy-to-read text

When blogging, it pays dividends to lay out the structure of your piece before you begin writing. The structure is the skeleton of your text and preparing it has multiple benefits. Firstly, it’s easier to write a text when your structure is already there. Secondly, a clear structure helps the reader to easily read your

2020-10-03T14:20:40+01:00October 3rd, 2020|SEO|
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